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The right marketing can get a message across to an audience. A simple message on a t-shirt, for example, can help you with a social cause for your organization or nonprofit. What are the advantages of Marketing? Marketing is a worthwhile investment for any company. Companies can choose from a variety of marketing mediums, including print and digital. Good advertising serves as your company’s signature and allows prospective customers to distinguish you from the competition. Is there a marketing strategy in place at your company?